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Unibail-Rodamco-Westfield
Westfield Rise
First U.S. mall media seller to pitch guaranteed audience measurement rather than estimated impressions.
OperatorUnibail-Rodamco-Westfield
ModelIn-house brand-experience agency
LaunchedU.S. launch April 2025
Indexed properties15 across 6 states
Scale~250M annual visits across Westfield destinations.
Audience dataQuividi real-time audience measurement.
Seller pagewww.westfieldrise.com
Inventory
- IXD Network — roughly 300 eight-foot LED screens across 10 U.S. flagships
- Static and digital out-of-home
- Experiential and brand partnerships
- AR activations
How to buy
Direct with Westfield Rise; guaranteed-measurement buys available.
Largest indexed properties
| Property | Market | GLA (sq ft) |
|---|---|---|
| Westfield Valley Fair | San Jose, CA | 2,200,000 |
| Westfield Garden State Plaza | Paramus, NJ | 2,118,718 |
| Westfield Wheaton | Wheaton, MD | 1,700,000 |
| Westfield Southcenter | Tukwila, WA | 1,682,961 |
| Westfield Topanga | Canoga Park, CA | 1,588,050 |
| Westfield Old Orchard | Skokie, IL | 1,582,295 |
| Westfield Century City | Los Angeles, CA | 1,300,000 |
| Westfield Galleria at Roseville | Roseville, CA | 1,300,000 |
| Westfield Montgomery | Bethesda, MD | 1,223,475 |
| Westfield Oakridge | San Jose, CA | 1,139,602 |
| Westfield UTC | San Diego, CA | 1,066,842 |
| Westfield Culver City | Culver City, CA | 1,061,687 |
Coverage
California (9), Illinois (1), Maryland (2), New Jersey (1), New York (1), Washington (1)
Planning against this portfolio?
The intel tier carries named seller contacts, per-property screen counts and programmatic availability.